9 SEO Basics
(1) Always Monitor Your Rankings – How can you know where you are going if you don’t know where you are? Use the Google Toolbar, Alexa or Market Samurai to keep an eye on your place in the search engines.
(2) Keywords – Do your research on keywords and then regularly update it. Make sure you are using the correct keywords on the page for your niche – but avoid stuffing the page with them!
(3) Internal Linking – Link back to yourself throughout the site. This is a really easy way to give yourself a boost in the rankings. Throw in some anchor text on those internal links too, to really get that link juice flowing.
(4) Install a Sitemap – XML sitemaps are loved by the search engines – install one straight away.
(5) Keyword Rich URL – If you are starting from scratch always choose a url that contains the most important keywords that you will be going after. It helps with both the search engines and with site visitors.
(6) Don’t get Flash – Search engines hate flash so unless you are a designer and it is in your portfolio, try and avoid it like the plague.
(7) Add tags to your images – adding keyword rich ‘alt’ tags to your images will also give you anseo boost.
(8) Update your Content – If you want to get lots of visitors and good SEO then you need to regularly update your site with fresh and interesting content. Try to update it every three days at least.
(9) Get Social – Promote your blog with social media and you will see more and more traffic. Use Twitter, Facebook and other similar media to get a boost in SEO too.
Esther is a financial journalist and blogger. She writes about everything affectingsmall businesses and start-ups as well as personal finance from mortgages to credit cards to umbrella companies .